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Notes from Authority Not Links Session at SMX in Seattle

June 20, 2012 by scott

I attended the SMX Advanced show in Seattle in early June. This is a great event for search/social professionals and a good audience for Optify.  We sponsored this session on building authority not just links and had a booth. Below are my notes from the session which I thought was quite good with some helpful …

Read moreNotes from Authority Not Links Session at SMX in Seattle

Four Things I Like About the New Twitter

January 18, 2012 by scott

The social media landscape is evolving at  a rapid rate. More types of content are being integrated – not unlike Universal Search of a few years ago – Twitter is being embedded in more networks (and blogs! see right column on this post 🙂 ), Google +/Facebook/Twitter/LinkedIn are all adding or updating business pages – …

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Seattle Interactive Conference – SIC2011 – Day Two

November 4, 2011 by scott

Day two of the #SIC2011 conference was well attended, with a slow start due to the party last night :-). I attended quite a few sessions, with mixed results in terms of quality. The Spring Creek panel on Social Media ROI was lame and I was hoping for some more specifics and action items out …

Read moreSeattle Interactive Conference – SIC2011 – Day Two

Seattle Interactive Conference – SIC 2011 – Day One

November 3, 2011 by scott

I attended the Seattle Interactive Conference today (#sic2011) and wanted to share my notes. There were lots of great sessions, but I could only attend four. Best session I attended was the first – Sean O’Driscoll from Ant’s Eye View and his stages of social media program – “the journey”. I really liked how he …

Read moreSeattle Interactive Conference – SIC 2011 – Day One
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Merging (combining) Pages on Facebook

October 2, 2011 by scott

Facebook is constantly changing and adding features as well as new page types. This has created a mess for people who adopted Facebook early as a business avenue as there are now several pages for many companies and brands. The recent addition of pages for business (which is the best option for most businesses) created …

Read moreMerging (combining) Pages on Facebook
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