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Website Optimization

Monetizing a Website – Reader Question

January 24, 2013 by scott

I received a question from a reader around monetizing their website and I wanted to include my (short) response for others to think about in their planning. Question from a College Sports Site: In your opinion what are some of the ways in which we could go about monetizing the site? I have received several …

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Google Analytics vs Optify – Two Analytics Systems that Taste Great Together!

September 7, 2012 by scott

This blog was originally posted at Optify’s Lead Generation Blog to discuss our marketing analytics distinctions, but I wanted to share here as well to help syndicate the content. I’m constantly amazed at how much data is now available on everything and often feel overwhelmed. This is a sad statement as I consider myself a …

Read moreGoogle Analytics vs Optify – Two Analytics Systems that Taste Great Together!

QR Code 101 and Best Practices

December 22, 2011 by scott

I just uploaded a deck to Slideshare the covers the following: What are QR Codes (Quick Response) How do they work What are some ways to use them Some examples Some best practices Enjoy! QR Code 101 and Best Practices View more presentations from Brand Digital, Inc. Another good article on QR Codes at e-consultancy

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Wild-Sage-Bistro-Best-Restaurant-in-Spokane

Promoting A Local Restaurant Online – Part Two – Tune Up Your Website

November 30, 2011 by scott

  In part one of this series, we discussed establishing the metrics and benchmarks for your restaurant. In part two, we’ll talk about tuning up your website so that when your site is found (which we’ll go deeper into in the next post), you have the best chance to engage the visitor and encourage them …

Read morePromoting A Local Restaurant Online – Part Two – Tune Up Your Website

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